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Benefits of Buying Ready to Wear (Off the Rack) Vs. Made-To-Order Wedding Dresses
We might be a bit biased but we all know it’s true: finding your wedding dress is one of the most exciting bits of wedding planning. Once you start your search, you’ll find out pretty quickly that there’s a bit more to it than simply falling in love with something on Pinterest or Instagram and job done. You'll have a whole list of questions and things to think about: your budget, your venue, your timeline, what styles actually suit you in person versus on a screen. And one
4 days ago4 min read


Plus-Size Bridal Shopping: Expert Tips for Finding the Perfect Dress with Fit, Style and Confidence
Shopping for your wedding dress should feel exciting, empowering and a genuinely enjoyable experience – whatever body size and shape you’re rocking . But many of our curvy brides still arrive feeling a bit unsure. There’s a perception that boutiques won’t have dresses that fit them, that they might be limited in style choice and that trying the gowns on might just feel a bit awkward. None of that could be further from the truth. At Lily’s, helping our brides feel confiden
Apr 56 min read


Top Bridal Dress Trends for 2026
If you’re gearing up for your 2026 wedding, chances are your Pinterest boards are already bursting at the seams. And quite right too, your vision is everything. This year our brides are arriving with a very clear sense of what they think they want. What’s interesting for 2026, though, is how often those expectations shift once dresses are actually tried on. We’re loving seeing our bridal designers responding to that exact moment too – when a bride realises she wants t
Feb 164 min read


Double the Glamour: Why Second Looks are Becoming a Bridal Staple
Once upon a time, the dress was THE dress. One breathtaking gown to take you from floating down the aisle to belting out Summer Nights...
Aug 25, 20253 min read


The Rise of Short Wedding Dresses
Not every bride dreams of walking down the aisle in a big, sweeping ballgown. We’re seeing more and more brides saying ‘I do’ to shorter...
Jul 29, 20253 min read
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